Need neé Lust: Wildfox vs. Zoe Karssen

Images from Matches Fashion

One of life's great unanswerable questions - Wildfox or Zoe Karssen. I know it's getting deep...
To be honest I'm obsessed with both designers and there are always a few items from each in my wishlist. Right now the top of my list is the Zoe Karssen Boy Scouts sweatshirt, it's just enough bold text for me on the balancing casual background. The Wildfox Famous t-shirt is another that has been gathering dust on my wishlist, it's been in there a while and I'm deliberating whether or not to commit to the sale price.

I only invested in my first Wildfox piece earlier this summer when it hit the sales. So I have one dream item checked off. Something about the super soft cotton and slouchy fit that just gets me carressing them every time I see them in store. The Young Hearts Run Free t-shirt is from their Romeo & Juliet themed collection, with a whole host of montague and capulet sides to take.

Then there is Zoe Karssen. Pretty new to me but in the same lust league as Wildfox. Same super soft material and same cheeky slogans. The Ding Dong Dandy t-shirt and Too Much Love Will Kill You sweatshirt have now earned their place in the lust list that keeps growing.

All the above are available from Matches which gets hit up quite often when the wishlist is dwindling in items.

So which side are you on? Wildfox or Zoe Karssen?

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